Competition Law in Tourism

332 COMPETITION LAW IN TOURISM expanding the effects to lesser known areas in terms of international tourism, such as the protected land and marine areas, as well as mountainous and rural options. These are linked to agricultural products, and the goal is enhancing them sustainably and creating alternative touristic paths. There are still many problems and issues awaiting a convincing solution, so we cannot celebrate just yet the goal reached by the multiple-year strategic plan. However, the adoption and the implementation of the plan could create a valid opportunity in the short-term future to seek a suitable centre of gravity, in order to combine the multiple needs of the touristic system in a way that achieves the goals set by the public policies, while dealing with the expansion of the limits of the relatedmarkets and taking intoconsiderationthe significant transformations linked to the technological revolution and the boundaries set forth by the EU.

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